Our principles

Primary Barber Goods is a Veteran and barber owned company built on the foundation of Military and American values. We hold strongly to our duty to lead barbers and the everyday guy on their journey toward functional and convenient skincare; empowering them to set aside complex regimens and embrace our integrated solution. We believe that in the barber shop, at home, or on the go, you deserve the sophistication of simplicity.

Our products are developed and manufactured in the Heart of the United States: Dallas, Texas; in order to ensure the quality of goods, promote American Independence, and to provide jobs for future generations. A portion of our proceeds is contributed to various Veteran organizations to assist other Veterans on the pursuit of their unique American Dream.